Style
Colors and fonts to represent the apps and website. The goal is to be clean, legible, but never generic. The palette is built from traditional Japanese colors — woodblock blues, pigment greens, earth-toned accents.
Color · in priority order
1 — Green (primary)
The primary brand color, from the site homepage. Forest is the dark anchor; verdigris is the lighter shade for tints and accents.
2 — Blue (secondary)
All the blues come from Japanese woodblock prints, not a generic web-blue: the Prussian blue (ベロ藍, bero-ai) and indigo (藍, ai) Hokusai used in The Great Wave.
3 — Accents
Used sparingly: gold for calls to action, plus two rarer warm accents.
Surfaces
The website uses warm paper; the apps use cool paper over dark themes. Green ties the two together.
#F4EEDD · ink #111714. #EFF9FE over dark themes · ink #071D2B. Type · by purpose
Three typefaces, by purpose
One typeface per purpose: Literata for reading, Fraunces for display, Inter for UI.
Display → Fraunces
Answer for it.
Hero words, large titles, and display type. The app default.
Prose → Literata
A serif for reading at length — essays, definitions, and long-form pages.
Website body and long-form text.
UI → Inter
Settings · Log a set · 12:04 · 87 kg · Continue
App chrome, controls, onboarding, and numbers.
Japanese (/jp) pairs Noto Serif JP with Literata.
Full spec and tokens: the design system's STYLE-GUIDE.md.